Author: Teaya Brownstacker
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Is Having a Boyfriend Embarrassing Now? Why Gen Z Is Hiding Their Relationships
What used to be the ultimate flex, posting your boyfriend online now feels a little awkward. Between “soft launches” and “single era” aesthetics, Gen Z and Millennials are rethinking what it means to be in a relationship in the social media age. This post breaks down why having a boyfriend suddenly feels embarrassing, what’s really…
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Good Copy = Better Engagement: Why Words Matter in Social Media Marketing
When people think about social media, they usually picture pretty graphics, videos, or trending sounds. And while visuals are important, here’s the truth: your copy — the words you write — can make or break your social media marketing. Good copy does more than just fill space under your post. It grabs attention, connects with your…
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Social Media Skills You Need in 2025 (That No One’s Talking About)
Social media is always changing, but 2025 feels like it’s on a whole new level. AI is everywhere, algorithms are smarter, and audiences are way savvier than they were even a year ago. If you want to stay ahead of the curve, it’s not enough to just post pretty pictures or hop on trends anymore;…
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Why Instagram’s Trial Reels Are a Game Changer for Creators
If you’re on Instagram and trying to grow, you already know Reels are where it’s at. But recently, Instagram rolled out something new that has creators buzzing: Trial Reels. So, what exactly are Trial Reels? And why should you be using them if you’re serious about building your audience? Let’s break it down. What Are Trial…
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The Rise of Micro-Influencers: Why Small Audiences Convert Big
Let’s be honest, when most people think of influencers, they picture someone with hundreds of thousands of followers, perfect lighting, and a new sponsored post every day. But here’s the twist: micro-influencers (yep, those with 1,000 to 100,000 followers) are taking the marketing world by storm and for good reason. As someone who works in social media…
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Is Getting a Master’s Degree in Social Media Marketing Worth It?
Let’s be real, we live in a world where you can learn just about anything on YouTube or TikTok. So when people ask me if getting a Master’s degree in Social Media Marketing is really worth it, I totally get where they’re coming from. But here’s my take, from someone who’s been there, done that; yes, it…
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Are Hashtags Still Effective in 2025? Here’s What You Need to Know
In recent years, the impact of hashtags on social media engagement has diminished. Platforms like Instagram and TikTok have shifted their algorithms to prioritize content quality, relevance, and user interaction over metadata like hashtags. This means that simply adding hashtags to your posts no longer guarantees increased visibility or engagement. A discussion on Reddit highlights…
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Why User Generated Content is the Secret Sauce for Building a Stronger Community
When it comes to social media marketing, creating great content is important, but getting your audience involved; that’s where the magic happens. User generated content (UGC) is one of the most powerful tools to build a loyal community, boost engagement, and show people what your brand is all about. So, what exactly is UGC? It’s…
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Why Does SEO Matters in Social Media?
The Importance of SEO in Your Social Media Strategy If you’ve ever wondered how some brands seem to effortlessly attract engagement and grow their audience while others struggle to get noticed, the secret often lies in SEO (Search Engine Optimization). Yep, SEO isn’t just for websites; it plays a huge role in your social media…
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Is Amazon Killing Retail?
I don’t typically write about this topic, but let’s talk about it. I recently heard the Joann Fabrics, Big Lots, Party City, and Advance Autoparts will be closing several locations; the list goes on. The retail landscape has undergone significant transformation over the past decade, marked by the closure of numerous brick-and-mortar stores a phenomenon…
Teaya Brown-Stacker | Social Media Strategist 